The e-commerce space in Nigeria just accommodated ‘YANDI’ joining the likes of Jumia, Kaymu, Konga et al. Yandi, the new online shopping platform is set for online retailing in Nigeria come November 25th, 2016. Yandi according to its initiators, represents the phrase YOU AND I (Y-AND-I), with the theme “connecting U and I to everything”. … Continue reading [DIGITAL]#ECOMMERCE: YANDI IS THE NEWEST ONLINE RETAIL STORE IN NIGERIA.
Minister of Information And Culture, Alhaji Lai Mohammed (second right) with other delegates at the just concluded UN conference on climate change in Morroco COP23 Marrakeche. For so long, the negative perception about Nigeria has gone unchallenged to the extent that it’s beginning to stick in the consciousness of most people around the world. To… Continue reading [WORLD POLITICS] #REBRANDING: NIHOTOUR URGES JOURNALIST, SECURITY AGENTS ON POSITIVE ‘BRAND NIGERIA’ PR.
Former Senior Strategy Manager, Nigerian Breweries Plc, Mr. Tony Agenmonmen has been elected the next president and chairman of council, National Institute of Marketing of Nigeria (NIMN). Agenmonmen, who was declared winner following the sudden withdrawal of his opponent, Dr. Rotimi Olaniyan, from the race, shortly before the commencement of balloting, is expected to run… Continue reading [EXPERENTIAL]#MARKETING: TONY AGENMONMEN IS THE NEW PRESIDENT FOR NIMN.
Few days ago, COSON announced CLAP on it’s facebook page. CLAP is Coson Licensing Application Platform. It is a self help online copyright licensing platform that allows users of music for public or commercial purposes secure a COSON licence with ease. CLAP is a simple to use platform. All you need to do is visit… Continue reading [PROMOTED]#CLAPNG: COSON NIGERIA JUST ANNOUNCED ‘CLAP’AN ONLINE COPYRIGHTS LICENSING PLATFORM.
Following the just concluded US elections, the copyright office have posted a new notice asking public about new copyright law. From last few years government is continuously receiving different suggestions to reform and correct DMCA. Many stake holders of the technological companies, civil right groups and law scholar come forward to give their suggestion. Now… Continue reading [CONTENT]#VIOLATIONS: UNITED STATES IS PLANNING TO REVIEW THE DMCA AND COPYRIGHT LAWS.
MediaTek has announced its collaboration with Ericsson to make Long-Term Evolution-Advanced features available in mainstream mobile devices. According to MediaTek, the partnership will ensure the affordability of devices that support the LTE-Advanced technology to consumers across the region. The announcement was made at the AfricaCom 2016, Africa’s annual telecoms conference and exhibition for promotion of… Continue reading [BRANDS]#TELCOS: MEDIATEK IS PARTNERING ERICSSON ON ADVANCE LTE TECHNOLOGY IN NIGERIA.
At least, 50, 000 Athletes will participate in the next edition of the Lagos city marathon which will come up in February 2017, Governor Akinwunmi Ambode has said. Governor Ambode, who stated this at Lagos House in Ikeja while addressing a world press conference on the marathon, said necessary logistics have been put in place… Continue reading [SPORTS]#BRANDS: 50,000 ATHLETES FOR 2017 LAGOS STATE MARATHON-GOVERNOR AMBODE.
If President-elect Donald Trump is going to go soft on climate change regulations, big business is going to put up a big stink. In an open letter on Wednesday, Starbucks, Gap, Nike, L’Oreal, and hundreds of other American businesses joined together to tell Trump that they are committed to fighting global warming. And they implored… Continue reading [BRANDS]#GOGREEN: STARBUCKS, GAP, NIKE; OTHERS STAND UP AGAINST TRUMP ON CLIMATE CHANGE.
Behind the scene photos of actor GABRIEL AFOLAYAN being made up @hakeemeffects as a Ship wreck survivor in the new hilarious TV commercial served by Noah’s Ark for Airtel Nigeria Brand. Lost as played by Nollywood act, Gabriel Afolayan is storytelling wrapped around unreliable internet connection in Nigeria to sell Airtel’s #livesmartspeedo data plans to consumers… Continue reading [AD OF THE WEEK]#TVC: AIRTEL LIFE WITHOUT DATA TV COMMERCIAL FEAT. GABRIEL AFOLAYAN BY NOAH’S ARK. WATCH HILARIOUS AD:
It’s a special bottle with a built-in camera that, when tilted at 70 degrees, automatically takes a picture and posts it to the user’s Snapchat, as well as Coca-Cola Israel’s Facebook page and Instagram. The special bottle was developed by Gefen Team in Israel for Coca Cola’s big “Summer Love” event in Israel. The same… Continue reading [BRAND GENIUS]#COKESELFIE: COCA-COLA ISRAEL DEVELOPS ‘SELFIE-SNAP’ BOTTLE. TAKE A LOOK:
Hours earlier, this screencap of two Amstel Malta low sugar malt drink and non-alcoholic Malt drink has gone viral on social media after media personality Lara wise shared on her Instagram page warning consumers that the brand may have entered into the pirates’ bay. further inquiry into this, we tried contacting Amstel Malta. Amstel Malta… Continue reading [COUNTERFEIT]#FAKE: AMSTEL MALTA ‘LOW SUGAR’ AND AMSTEL MALTA ‘NON-ALCOHOLIC’ DRINKS ARE BOTH SAFE PRODUCTS FROM THE SAME MANUFACTURER; NIGERIAN BREWERIES. WATCH #WHYADDMORE TV COMMERCIAL FT BEVERLY NAYA AND MAI ATAFO:
Via Adweek: In this changing TV landscape, marketers are still unsure how people are seeing their messages, at least until Nielsen completes its total audience measurement rollout in March, but they now have a way to track all visual and verbal mentions of their brands on television. Media measurement company iQ Media has released a… Continue reading [ADVERTISING]#INSIGHT:VIDEO ANALYTICS IS NOW ON TV, IQ MEDIA CAN NOW TRACK EACH TIME A BRAND IS SHOWN OR MENTIONED. TAKE A LOOK: