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[PROMOTED]#CLAPNG: COSON NIGERIA JUST ANNOUNCED ‘CLAP’AN ONLINE COPYRIGHTS LICENSING PLATFORM.

​Few days ago, COSON announced CLAP on it’s facebook page. CLAP is Coson Licensing Application Platform. It is a self help online copyright licensing platform that allows users of music for public or commercial purposes secure a COSON licence with ease. CLAP is a simple to use platform. All you need to do is visit… Continue reading [PROMOTED]#CLAPNG: COSON NIGERIA JUST ANNOUNCED ‘CLAP’AN ONLINE COPYRIGHTS LICENSING PLATFORM.

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[AD OF THE WEEK]#TVC: AIRTEL LIFE WITHOUT DATA TV COMMERCIAL FEAT. GABRIEL AFOLAYAN BY NOAH’S ARK. WATCH HILARIOUS AD:

Behind the scene photos of actor GABRIEL AFOLAYAN being made up @hakeemeffects as a Ship wreck survivor in the new hilarious TV commercial served by Noah’s Ark for Airtel Nigeria Brand. Lost as played by Nollywood act, Gabriel Afolayan is storytelling wrapped around unreliable internet connection in Nigeria to sell Airtel’s #livesmartspeedo data plans to consumers… Continue reading [AD OF THE WEEK]#TVC: AIRTEL LIFE WITHOUT DATA TV COMMERCIAL FEAT. GABRIEL AFOLAYAN BY NOAH’S ARK. WATCH HILARIOUS AD:

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[BREAKING!]#FILMMAKING: NOLLYWOOD ACTRESS, KUDIRAT AJIMATI IS DEAD! 

Yoruba movie actress, Kudirat Ajimati has been reported dead, she passed on Tuesday morning November 15, in Ogun state Ajimati has since been buried according to the Islamic laws and customs. She is survived by an aged mother. Sources report that the news of her death was shared on social media by the association Theatre… Continue reading [BREAKING!]#FILMMAKING: NOLLYWOOD ACTRESS, KUDIRAT AJIMATI IS DEAD! 

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[ADVERTISING]#INSIGHT:VIDEO ANALYTICS IS NOW ON TV, IQ MEDIA CAN NOW TRACK EACH TIME A BRAND IS SHOWN OR MENTIONED. TAKE A LOOK:

Via Adweek: In this changing TV landscape, marketers are still unsure how people are seeing their messages, at least until Nielsen completes its total audience measurement rollout in March, but they now have a way to track all visual and verbal mentions of their brands on television. Media measurement company iQ Media has released a… Continue reading [ADVERTISING]#INSIGHT:VIDEO ANALYTICS IS NOW ON TV, IQ MEDIA CAN NOW TRACK EACH TIME A BRAND IS SHOWN OR MENTIONED. TAKE A LOOK:

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[LUXURY]#LIFESTYLE: LEONARDO DICARPRIO’S 104 ACRE PRIVATE ECO-ISLAND RESORT OFF BELIZE. TAKE A LOOK:

Leonardo DiCaprio is a stickler for detail when playing the part of a new movie character and it seems like the Hollywood star is just as obsessive when it comes to hotel design.  The artists’ renderings for his new resort on a small island off the coast of Belize – slated for opening in 2018… Continue reading [LUXURY]#LIFESTYLE: LEONARDO DICARPRIO’S 104 ACRE PRIVATE ECO-ISLAND RESORT OFF BELIZE. TAKE A LOOK:

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[PROMOTED]#COPYWRITING: 19 HILARIOUS AND CLICHÉ HEADLINES IF DONALD TRUMP’S UNITED STATES ELECTION WAS CONDUCTED AND WON IN NIGERIA. PLEASE LAUGH IT OFF GENTLY:

​If USA was Nigeria, yesterday’s headlines would have read: · DON’T CELEBRATE YET, HILLARY TELLS TRUMP (TELL magazine) · CONCEDE DEFEAT, TRUMP URGES HILLARY (Punch newspaper) · 20 OPPOSITION CADRES RIOT (The Sun newspaper) · Hillary Demands Vote Recount (Vanguard newspaper) · Elections rigged (Guardian newspaper) · No evidence of manipulation (NTA news) · The… Continue reading [PROMOTED]#COPYWRITING: 19 HILARIOUS AND CLICHÉ HEADLINES IF DONALD TRUMP’S UNITED STATES ELECTION WAS CONDUCTED AND WON IN NIGERIA. PLEASE LAUGH IT OFF GENTLY:

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[TELEVISION]#CABLE:  SONY IS DROPPING ALL VIACOM CHANNELS FROM ITS VUE/PLAYSTATION PLATFORMS.

​Sony Corp. said its PlayStation Vue streaming TV service will stop carrying all of Viacom Inc.’s channels on Nov. 11 in order to “continue to offer the most compelling value to our fans.” Sony’s head of PlayStation Vue, Dwayne Benefield, said the service will launch AMC Networks Inc.’s part-owned BBC America and NBA TV, and… Continue reading [TELEVISION]#CABLE:  SONY IS DROPPING ALL VIACOM CHANNELS FROM ITS VUE/PLAYSTATION PLATFORMS.

AD OBSERVER · AD OF THE WEEK · AD WATCH · ADVERTISING · ARTS & POP CULTURE. · BLOGS · BRAND ENDORSEMENTS · BRANDS · CAMPAIGN · LOCAL BRANDS · SOCIAL MEDIA · SPONSORED AD · TELEVISION · VIRAL VIDEOS · YOUTUBE

[DIGITAL]#CONTENT: YOUTUBE IS CELEBRATING THESE CREATIVES IN IT’S NEW CAMPAIGN.

​YouTube is celebrating its diverse creators and the impact they have on popular culture in a new ad campaign. The “#madeforyou” work by We Are Social shows off some of the top contributors to the site including TomSka and Tanya Burr. Rich Waterworth, marketing director for EMEA at YouTube, explained that the rise of such… Continue reading [DIGITAL]#CONTENT: YOUTUBE IS CELEBRATING THESE CREATIVES IN IT’S NEW CAMPAIGN.

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[WORLD POLITICS]#REBRANDING: HILARY CLINTON EXPRESSES CONCERN OVER MONOPOLY IN AT&T / TIME WARNER MERGER. DONALD TRUMP SAYS HE’LL TERMINATE THE DEAL IF ELECTED AS PRESIDENT. READ:

  White House hopeful Hillary Clinton said the mega-merger of AT&T and Time Warner “raises questions and concerns” and merits further study. AT&T and Time Warner, home of CNN and HBO, have said the $108.7 billion deal will benefit consumers as they gird for anti-trust challenges from politicians and regulators. But they will face tough… Continue reading [WORLD POLITICS]#REBRANDING: HILARY CLINTON EXPRESSES CONCERN OVER MONOPOLY IN AT&T / TIME WARNER MERGER. DONALD TRUMP SAYS HE’LL TERMINATE THE DEAL IF ELECTED AS PRESIDENT. READ:

AD OBSERVER · AD WATCH · ADBUZZ · AGENCY NEWS · ARTS & POP CULTURE. · BLOGS · BRAND JOURNALISM · BRANDING · BRANDS · CAMPAIGN · PUBLIC RELATIONS · RADIO BROADCASTING · SOCIAL MEDIA · TELEVISION · TRENDS · WORLD POLITICS & REBRANDING

[WORLD POLITICS]#REBRANDING: HONOURABLE LAI MOHAMMED DEBUNKS N3.4BILLION BUDGET FOR NATIONAL REORIENTATION CAMPAIGN.

​Lai Mohammed, the Minister of Information and Culture, has debunked report in the social media that N3.4 billion was budgeted for the national reorientation campaign “Change Begins With Me.” The minister spoke on Friday in Asaba at the opening of the National Council on Information. He said that the report was a ruse and a… Continue reading [WORLD POLITICS]#REBRANDING: HONOURABLE LAI MOHAMMED DEBUNKS N3.4BILLION BUDGET FOR NATIONAL REORIENTATION CAMPAIGN.

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[BANNED ADs]#PRINTADs: TEXAS BILLBOARD BY DATING SITE ADVISES UNDOCUMENTED IMMIGRANTS TO GET A SUGAR DADDY.

A billboard in Texas posted by a matchmaking service has the local Hispanic community feeling outraged and offended. The billboard posted by ArrangementFinders.com on Interstate 35 in Austin reads:  “Undocumented immigrant? Before you get deported, get a sugar daddy.” Debra Quinn, a spokesperson for the website, told the sources  that the billboard was created by… Continue reading [BANNED ADs]#PRINTADs: TEXAS BILLBOARD BY DATING SITE ADVISES UNDOCUMENTED IMMIGRANTS TO GET A SUGAR DADDY.

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[BRAND]#ENDORSEMENT: MERCY AIGBE IS THE NEW FACE OF SLIMMING COFFEE.

Nollywood actor and producer, Mercy Aigbe took to instagram to share her excitement signing an endorsement deal with Shape You Slimming coffee as its Official Brand Ambassador. Signed Deal……Meet the Brand Ambassador of Shape you Slimming Coffee @shapeyouafrica . To God be the Glory! Brand Ambassador @shapeyouafrica ……Shape You Slimming Coffee! ……. I am so… Continue reading [BRAND]#ENDORSEMENT: MERCY AIGBE IS THE NEW FACE OF SLIMMING COFFEE.