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[BRANDS]#GOGREEN: STARBUCKS, GAP, NIKE; OTHERS STAND UP AGAINST TRUMP ON CLIMATE CHANGE.

​If President-elect Donald Trump is going to go soft on climate change regulations, big business is going to put up a big stink. In an open letter on Wednesday, Starbucks, Gap, Nike, L’Oreal, and hundreds of other American businesses joined together to tell Trump that they are committed to fighting global warming. And they implored… Continue reading [BRANDS]#GOGREEN: STARBUCKS, GAP, NIKE; OTHERS STAND UP AGAINST TRUMP ON CLIMATE CHANGE.

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[BRANDS]#NEWS: LAY-OFFS LOOM IN ERICSSON NIGERIA, AS COMPANY SET TO HIRE INDIANS.

Another mass job lay-off is imminent in Ericsson Nigeria.  The telecommunications company is planning to lay off several of its Nigerian employees and outsource the work to India by the end of the November. According to sources, the affected workers are working in the Network Operating Centre and have allegedly been tasked with handling the… Continue reading [BRANDS]#NEWS: LAY-OFFS LOOM IN ERICSSON NIGERIA, AS COMPANY SET TO HIRE INDIANS.

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[BRANDS]#ACQUISITION: AMERICAN APPAREL JUST FILED FOR BANKRUPCY AND GILDAN ACTIVEWEAR CANADA WANTS TO BUY IT.

​American Apparel is seeking bankruptcy protection for the second time in just over a year, unable to find its footing in a shifting retail landscape and after a contentious fight for control with company founder Dov Charney. Canada’s Gildan Activewear is buying the American Apparel brand, notorious for sexually provocative ad campaigns, for $66 million.… Continue reading [BRANDS]#ACQUISITION: AMERICAN APPAREL JUST FILED FOR BANKRUPCY AND GILDAN ACTIVEWEAR CANADA WANTS TO BUY IT.

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[BREAKING!]#OOPS: THIS PRO-TRUMP TWEET BY NEW BALANCE JUST FRIED THE BRAND IN UNITED STATES AS MACY’S BAN ALL DONALD TRUMP MENSWEAR IN THEIR STORES.

Becoming President-elect has not redeemed Trump’s brand in the eyes of other brands. After the election, Macy’s announced that Trump brand clothing would not find its way back in to the retailer’s stores, after it had stopped carrying the collection more than a year ago.  At the time, Trump hit back with a statement about… Continue reading [BREAKING!]#OOPS: THIS PRO-TRUMP TWEET BY NEW BALANCE JUST FRIED THE BRAND IN UNITED STATES AS MACY’S BAN ALL DONALD TRUMP MENSWEAR IN THEIR STORES.

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[TELEVISION]#CABLE:  SONY IS DROPPING ALL VIACOM CHANNELS FROM ITS VUE/PLAYSTATION PLATFORMS.

​Sony Corp. said its PlayStation Vue streaming TV service will stop carrying all of Viacom Inc.’s channels on Nov. 11 in order to “continue to offer the most compelling value to our fans.” Sony’s head of PlayStation Vue, Dwayne Benefield, said the service will launch AMC Networks Inc.’s part-owned BBC America and NBA TV, and… Continue reading [TELEVISION]#CABLE:  SONY IS DROPPING ALL VIACOM CHANNELS FROM ITS VUE/PLAYSTATION PLATFORMS.

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[BRAND WARS]#USUNCUT: NESTLÉ, MARS® 5 OTHERS GETS CALLED OUT AS “CHILD-CHOCOLATE LABOUR” EXPLOITATIVE BRANDS. READ:

We are not afraid to say or write about the truth, impactful and life changing creativities and issues that affect our lives either positively or negatively. We have covered a lot of famous Brands and brilliant advertising in this blog, albeit that doesnt mean if a Brand goofs we should temper the pen with justice.… Continue reading [BRAND WARS]#USUNCUT: NESTLÉ, MARS® 5 OTHERS GETS CALLED OUT AS “CHILD-CHOCOLATE LABOUR” EXPLOITATIVE BRANDS. READ:

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[AD CAMPAIGN]#TVC: HILARY CLINTON’S NEW AD WEIGHS IN ON DONALD TRUMP’S LEWD COMMENTS | WHAT HE SAID.WATCH AD:

​ Donald Trump’s ugly comments about women — calling them “dogs,” “fat pigs,” and so on — have been much discussed during the 2016 presidential campaign. He’s said enough sexist things that some of Hillary Clinton’s attack ads have simply replayed his own words . But for the first time, a new Clinton ad is… Continue reading [AD CAMPAIGN]#TVC: HILARY CLINTON’S NEW AD WEIGHS IN ON DONALD TRUMP’S LEWD COMMENTS | WHAT HE SAID.WATCH AD:

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[WORLD POLITICS]#REBRANDING: HILARY CLINTON EXPRESSES CONCERN OVER MONOPOLY IN AT&T / TIME WARNER MERGER. DONALD TRUMP SAYS HE’LL TERMINATE THE DEAL IF ELECTED AS PRESIDENT. READ:

  White House hopeful Hillary Clinton said the mega-merger of AT&T and Time Warner “raises questions and concerns” and merits further study. AT&T and Time Warner, home of CNN and HBO, have said the $108.7 billion deal will benefit consumers as they gird for anti-trust challenges from politicians and regulators. But they will face tough… Continue reading [WORLD POLITICS]#REBRANDING: HILARY CLINTON EXPRESSES CONCERN OVER MONOPOLY IN AT&T / TIME WARNER MERGER. DONALD TRUMP SAYS HE’LL TERMINATE THE DEAL IF ELECTED AS PRESIDENT. READ:

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[BRANDS]#ACTIVATION: COCA-COLA LAUNCHES ‘COKE-GINGER’ IN AUSTRALIA AMIDST MIXED REACTIONS.

Few days after the Coke Company launched Coca-Cola lime in Romania, Coke has launched the new limited-edition “world first” ginger flavoured beverage to their soft drink stable. The new fizzy drink, which basically tastes like Coke mixed with ginger beer , hopes to spur sales during summer — after the marketing team at Coca-Cola South… Continue reading [BRANDS]#ACTIVATION: COCA-COLA LAUNCHES ‘COKE-GINGER’ IN AUSTRALIA AMIDST MIXED REACTIONS.

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[BRAND WAR]#AUTONEWS: INNOSON MOTORS IS AT WAR WITH GTBANK; LAMENTS BAD PR FROM RIVAL FIRM.

​Innoson Group, Nigeria’s foremost indigenous motor manufacturing company has raised the alarm over what it described as sponsored and calculated smear campaign against it and its Executive Chairman, Dr Innocent Chukwuma, by some unscrupulous interest group. In a statement signed by Mr. Cornel Osigwe, Public Relations and Media Manager of Innoson Group, the company said… Continue reading [BRAND WAR]#AUTONEWS: INNOSON MOTORS IS AT WAR WITH GTBANK; LAMENTS BAD PR FROM RIVAL FIRM.

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[BRAND]#FAIL: VOLKSWAGEN HAS AGREED TO PAY $14.7 BILLION ON DIESELGATE SCANDAL, FACES ANOTHER €8.2BILLION LAW SUIT FROM INVESTORS!

A US court has approved one of the biggest corporate settlements on record forcing German carmaker Volkswagen to pay $14.7 billion over the diesel emissions scandal. Under the settlement, Volkswagen (VW) agrees to spend up to $10 billion on buybacks and owner compensation. An additional $4.7 billion will go to programs to offset excess emissions… Continue reading [BRAND]#FAIL: VOLKSWAGEN HAS AGREED TO PAY $14.7 BILLION ON DIESELGATE SCANDAL, FACES ANOTHER €8.2BILLION LAW SUIT FROM INVESTORS!

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[BRAND] #WARS: APPLE SALES DIP ON iPHONE 7 AS XIAOMI MIX ANNOUNCES DEBUT IN CHINA MARKETS. READ:

Apple announced in October 25, 2016 its profit over the past quarter fell 19 percent to $9 billion, pulled down by a drop in iPhone sales. The world’s biggest company by market value said revenue in the fiscal fourth quarter fell to $46.9 billion from $51.5 billion a year earlier. The results were largely in… Continue reading [BRAND] #WARS: APPLE SALES DIP ON iPHONE 7 AS XIAOMI MIX ANNOUNCES DEBUT IN CHINA MARKETS. READ: