AGENCY NEWS · AWARDS · BRAND JOURNALISM · BRANDS · COMMUNITY · PUBLIC RELATIONS

[AWARDS]#COPYWRITING: GUARDIAN, PUNCH JOURNALISTS WIN BIG AT THE JUST CONCLUDED GOLDEN PEN AWARD 2016.

Deputy Senate President, Senator Ike Ekweremadu, first runner-up Gbenga Salau of The Guardian and Managing Director, Nigerian Breweries Plc. Nicolaas Vervelde In keeping with its tradition, the Nigerian Breweries at the weekend celebrated excellence and professionalism in the media, giving awards to outstanding journalists. The Golden Pen Award, which was held in Lagos was the… Continue reading [AWARDS]#COPYWRITING: GUARDIAN, PUNCH JOURNALISTS WIN BIG AT THE JUST CONCLUDED GOLDEN PEN AWARD 2016.

BRANDS · COPYWRITING & STORYTELLING · POEMS · WORD PORN

[CREATIVE WRITING] #STORYTELLING: YAA GYASI’S NOVEL; HOMEGOING. EXCERPTS:

In Yaa Gyasi’s debut novel Homegoing, every character granted his or her own chapter is a descendent of two 18th-century, Ghanaian half-sisters. Effia is from Fanteland and marries a British slave dealer, while Esi, a member of the Asante nation, is sold into slavery. The book, an overwhelming page-turner—as addictive as a binge-worthy TV show—follows… Continue reading [CREATIVE WRITING] #STORYTELLING: YAA GYASI’S NOVEL; HOMEGOING. EXCERPTS:

ADVERTISING · ARTICLES-EXCERPTS · BRAND STORIES · BRANDMEET UP · BRANDS · CAMPAIGN · COPYWRITING & STORYTELLING · MILLENIALS · SOCIAL MEDIA · TUNE IN: (COMING SOON)

[BRANDING] #STORYTELLING: EMPATHY CAN BUILD BRAND LOYALTY. REASONS:

       Simon Kemp-Sydney Australia Storytelling has fast become a buzzword in the industry, but advertisers and brands haven’t yet maximized this potential tool in telling their stories in an authentic way that consumers trust. Speaking at a Vivid Ideas event on data driven storytelling Simon Kemp at We Are Social marketing strategist said being able… Continue reading [BRANDING] #STORYTELLING: EMPATHY CAN BUILD BRAND LOYALTY. REASONS:

Uncategorized

[ANIMATED MOVIES] DISNEY IS RETELLING JACK AND THE BEANSTALK IN “GIGANTIC” COME 2018, PREVIEWS DWAYNE JOHNSON’S MOANA.

Yesterday at the D23 Walt Disney Animation Expo, Studio Chief Creative Officer John Lasseter announced they would be retelling the story of Jack and the Beanstalk in Gigantic, directed by Nathan Greno ( Tangled ) and produced by Dorothy McKim (Get a Horse! ), which they’ll release in 2018.   One of the differences is… Continue reading [ANIMATED MOVIES] DISNEY IS RETELLING JACK AND THE BEANSTALK IN “GIGANTIC” COME 2018, PREVIEWS DWAYNE JOHNSON’S MOANA.