Google plans to penalise websites that feature intrusive pop-up adverts. It is updating the algorithms used to rank its search results so that offending pages are more likely to get lower placings. The change is due to come into effect on 10 January. Google makes much of its money from placing ads on the mobile… Continue reading [ADVERTISING] #NATIVEADS: GOOGLE IS CLAMPING DOWN ON SITES WITH INTRUSIVE POP-UPS.
The SEO industry is volatile, and every second something new seems to shake up the scene and as we near the end of 2015, it’s important to consider which elements of your SEO campaign will be prelevant throughout 2016 and which ones might expire or change in unfamiliar ways. What’s changing? In 2015, we witnessed… Continue reading [DIGITAL MARKETING] OPTIMIZING YOUR SEO FOR 2016? YOU NEED TO READ THIS:
Have you ever had to re-read your draft and wonder what happened? You thought your draft was complete, you felt excited; brimming with enthusiasm. You knew it … this was going to be superb. Probably your best-ever blog post. Yay! feeling elated with your success. Any minor editing and proofreading could wait until the next… Continue reading [COPYWRITING] THIS IS HOW TO WRITE IMPECCABLE CONTENTS AS A BLOGGER, COPYWRITER OR BRAND JOURNALIST.
Online advertising , also called online marketing or Internet advertising , is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing.and many types of display advertising (including web banner advertising), and mobile advertising while Social… Continue reading [SOCIAL MEDIA TUES.] LOW COST TARGETED ADVERTISING, ALL YOU NEED TO KNOW.
As part of its efforts to promote professionalism, hardwork and ingenuity in the advertising industry in Nigeria, the Advertisers’ Association of Nigeria (ADVAN), has concluded plans to acknowledge and reward marketing professionals that have made outstanding contributions to the profession. The Theme for this year’s award is ‘Marketing in the 21ST Century.’ The award, which… Continue reading ADVAN SET TO HOST AWARDS OF MARKETING EXCELLENCE OCTOBER 10 AT THE MUSON CENTRE.