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[BRAND] #WARS: APPLE SALES DIP ON iPHONE 7 AS XIAOMI MIX ANNOUNCES DEBUT IN CHINA MARKETS. READ:

Apple announced in October 25, 2016 its profit over the past quarter fell 19 percent to $9 billion, pulled down by a drop in iPhone sales. The world’s biggest company by market value said revenue in the fiscal fourth quarter fell to $46.9 billion from $51.5 billion a year earlier. The results were largely in… Continue reading [BRAND] #WARS: APPLE SALES DIP ON iPHONE 7 AS XIAOMI MIX ANNOUNCES DEBUT IN CHINA MARKETS. READ:

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[AUTOBRANDS]#GOGREEN: APPLE ENDS PRODUCTION OF APPLE CARS! EMPLOYEES FIRED!!

​A new report claims Apple has ditched plans for its self-driving car, and some commentators are not impressed.  In its place is a plan to develop an autonomous driving system, so the company can either work with manufacturers to give their car Apple-powered capabilities, or later return to the idea of building a car from… Continue reading [AUTOBRANDS]#GOGREEN: APPLE ENDS PRODUCTION OF APPLE CARS! EMPLOYEES FIRED!!

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[MOBILE PHONES] #RIP: IT’S OFFICIAL, BLACKBERRY HAS ANNOUNCED IT WILL NO LONGER PRODUCE PHONES.

It’s the end of an era. BlackBerry, a name once synonymous with high-end smartphones, will no longer make mobile devices. Along with a dismal financial report, the company announced today Wednesday.  It plans to end all internal hardware development and will outsource that function to partners. BlackBerry’s journey to this point has been long and… Continue reading [MOBILE PHONES] #RIP: IT’S OFFICIAL, BLACKBERRY HAS ANNOUNCED IT WILL NO LONGER PRODUCE PHONES.

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[BRANDS]#RATINGS: APPLE IS NOW UK’S MOST CHARISMATIC BRAND ACCORDING TO COOLBRANDS UK.

Apple has retained its title as the UK’s perceived “coolest” brand, despite growing doubts over the company’s ability to innovate. Innovation is one of four “cool” factors measured by the CoolBrands survey, but naysaying over Apple did not prevent the company winning out over Glastonbury, Netflix, Aston Martin and Nike. The top ten was rounded… Continue reading [BRANDS]#RATINGS: APPLE IS NOW UK’S MOST CHARISMATIC BRAND ACCORDING TO COOLBRANDS UK.

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[LEVELS] #FINE: APPLE JUST PAID $118MILLION TAX EVASION FINE TO JAPANESE GOVERNMENT.

Barely 24hours after Local authorities in Japan  ordered Apple to pay 12 billion yen ($118m) in taxes for allegedly underreporting earnings that were sent to a business unit in Ireland, an Apple business unit has since paid the amount, according to local broadcaster NHK . It is understood that the Tokyo Regional Taxation Bureau determined… Continue reading [LEVELS] #FINE: APPLE JUST PAID $118MILLION TAX EVASION FINE TO JAPANESE GOVERNMENT.

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[BRANDS] #FINE: APPLE JUST GOT SLAMMED $118MILLION FOR TAX EVASION IN JAPAN.

​Still basking in the success of its sold out pre-order sales of its flagship iphone 7, reports have confirmed that Tokyo authorities just imposed a back tax of $118 million on an Apple subsidiary over money transfers to Ireland, reports said Friday, as the IT giant’s tax payments come under global scrutiny. The Tokyo Regional… Continue reading [BRANDS] #FINE: APPLE JUST GOT SLAMMED $118MILLION FOR TAX EVASION IN JAPAN.

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[BRANDS] #BREAKING: APPLE IPHONE 7 IS COMING.

Earlier this year apple had into its cuffers Gliimpse-a healthcare startup (founded by Anil Sethi and Karthik Hariharan in 2003 who said his sister’s battle with cancer coupled with unavailability of concise online health records data. The startup curates people’s health data from labs, health centers and pharmacies-with user’s permission and later converts these informations into… Continue reading [BRANDS] #BREAKING: APPLE IPHONE 7 IS COMING.

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[GO GREEN]#AUTONEWS: SAMSUNG IS BUILDING SELF DRIVING CAR BATTERY FACTORY IN HUNGARY.

Yesterday, ​South Korean battery maker Samsung SDI said  it will build an electric car battery plant in Hungary as it expects “explosive growth” in the sales of electric vehicles on the continent. The firm, an affiliate of the world’s top smartphone maker Samsung Electronics, counts BMW, Volkswagen, Jaguar, and Land Rover among its European clients.… Continue reading [GO GREEN]#AUTONEWS: SAMSUNG IS BUILDING SELF DRIVING CAR BATTERY FACTORY IN HUNGARY.

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[BRAND FAILS]#LAWSUITS: APPLE SUED OVER IPHONE 6 TOUCH SCREEN GLITCHES.

​A lawsuit filed in Silicon Valley federal court over the weekend accuses Apple of knowingly selling defective iPhone 6 models with screens that stop responding to touch. Attorneys representing the three Apple smartphone owners named as plaintiffs in the litigation asked that the case be granted class-action status to represent anyone in the United States… Continue reading [BRAND FAILS]#LAWSUITS: APPLE SUED OVER IPHONE 6 TOUCH SCREEN GLITCHES.

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[BRAND ACQUISITIONS] #NATIVEADS: YAHOO VERIZON DEAL; HERE IS ALL WE KNOW FROM ANALYSTS’ POV. READ:

Verizon’s $4.8 billion acquisition of Yahoo just shows how much has changed in the company’s over 20-years pioneering history. Yahoo went from being one of the world’s biggest companies in online search to an internet company that’s struggled in recent years to move beyond display advertising.  Now, Verizon wants to build a digital advertising and… Continue reading [BRAND ACQUISITIONS] #NATIVEADS: YAHOO VERIZON DEAL; HERE IS ALL WE KNOW FROM ANALYSTS’ POV. READ:

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[BRAND STORIES] #TBT: TODAY JULY 14TH IN BRANDS AND ADVERTISING HISTORY; PATENTS, TOBACCO LAWS, MUSIC & MANY MORE. READ:

​1536 – France and Portugal signed the naval treaty of Lyons, which aligned them against Spain. 1789 – French Revolution began with Parisians stormed the Bastille prison and released the seven prisoners inside. 1795 – The French National Convention accepted “La Marseillaise” as the French national anthem. It was the first national anthem of France.… Continue reading [BRAND STORIES] #TBT: TODAY JULY 14TH IN BRANDS AND ADVERTISING HISTORY; PATENTS, TOBACCO LAWS, MUSIC & MANY MORE. READ:

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[ADVERTISING] #YOUTUBE: TOP 10 ADS FOR MARCH 2016.

The latest ad from the Always #LikeAGirl campaign topped YouTube’s list of the 10 most-watched video ads in March. The brand’s latest “Girl Emojis” spot earned 18.1 million views, nearly double the 9.8 million views generated by the No. 2 video ad, “Gift,” from the DU Group. Under Armor’s “Rule Yourself” ad featuring Michael Phelps… Continue reading [ADVERTISING] #YOUTUBE: TOP 10 ADS FOR MARCH 2016.