AD WATCH · AGENCY NEWS · BRANDS · DIGITAL MARKETING · EXPERENTIAL & MARKETING · NATIVE ADS · TELECOMMS · TELEVISION · YOUTUBE

[BRANDS]#ACQUISITIONS: AT&T BUYS TIME WARNER IN PREPARATION FOR DIGITAL MIGRATION.

As earlier teased, the merger acquisition has been confirmed at a speculated price of $85.4million. Potential political and antitrust opposition aside, AT&T and Time Warner are viewing their great coming together as a classic synergistic combination, with a promise of ​editorial independence of Time Warner’s CNN network and other owned media. “Premium content always wins,”… Continue reading [BRANDS]#ACQUISITIONS: AT&T BUYS TIME WARNER IN PREPARATION FOR DIGITAL MIGRATION.

AD OBSERVER · AD OF THE WEEK · AD WATCH · ADBUZZ · ADVERTISING · AGENCY NEWS · BRAND ENDORSEMENTS · BRANDING · BRANDS · FMCG/PRODUCT PACKAGING · MUSIC · TECHNOLOGY · TELEVISION · TRENDS

[AD OF THE WEEK]#GOTNOSTRINGS: BEATS BY DRE SOLO 3 WIRELESS TV COMMERCIAL 2016.

​It’s not necessary anymore to tell the success of the audio headphones brand Last month,Apple took some negative critisicms and Memes when it announced that its latest iPhone, the (iPhone 7) would come with no headphone jack in favor of bluetooth headphones,  Now that the phone is out, it makes sense for Apple-owned Beats by… Continue reading [AD OF THE WEEK]#GOTNOSTRINGS: BEATS BY DRE SOLO 3 WIRELESS TV COMMERCIAL 2016.

AD FAILS · AD FRAUDS · AD OBSERVER · AD OF THE WEEK · AD WATCH · AD-WARS · ADBUZZ · ADVERTISING · AGENCY NEWS · AUTO-MOTORING (NEWS) · BRAND GENIUS (DESIGN THINKING) · BRAND JOURNALISM · BRAND WARS · BRANDS · GO GREEN · LOCAL BRANDS · TECHNOLOGY · TELEVISION

[AUTOBRANDS]#GREENCARS: THE TERM ‘SELF DRIVING TESLA’ IS MISLEADING IN ADS; GERMANY WARNS.

​The German government wants Tesla Motors Inc. to stop using the term “Autopilot” in its advertising, claiming the word is misleading and potentially dangerous. Germany’s Transportation Ministry confirmed it asked Tesla  to change the wording, according to sources on sunday.  “In order to prevent misunderstanding and incorrect customers’ expectations, we demand that the misleading term… Continue reading [AUTOBRANDS]#GREENCARS: THE TERM ‘SELF DRIVING TESLA’ IS MISLEADING IN ADS; GERMANY WARNS.

AD OBSERVER · AD OF THE WEEK · AD WATCH · ADBUZZ · ADVERTISING · AGENCY NEWS · BRAND GENIUS (DESIGN THINKING) · BRAND HISTORY · BRAND STORIES · BRANDING · BRANDS · CAMPAIGN · GO GREEN · PREMIERESHIP LEAGUE · TECHNOLOGY · TELEVISION

[BRANDS]#DESIGNTHINKING: UNDER ARMOUR TEAMS UP WITH AUTODESK TO MAKE THE FIRST 3D PRINTED SNEAKERS; UA ARCHITECH. WATCH TV AD:

Under Armour entered the 3D printing field by creating their first 3D printed shoe in the early quarter of 2016 precisely March.. The shoe, called the UA Architech, has a specially designed midsole that can only be created by a 3D printer.  Under Armour worked with the 3D design company Autodesk to create what they… Continue reading [BRANDS]#DESIGNTHINKING: UNDER ARMOUR TEAMS UP WITH AUTODESK TO MAKE THE FIRST 3D PRINTED SNEAKERS; UA ARCHITECH. WATCH TV AD:

AD WATCH · ADVERTISING · AGENCY NEWS · BRAND JOURNALISM · BRANDS · DIGITAL MARKETING · RADIO BROADCASTING · TELEVISION

[TELEVISION]#ANALOGUE: DIGITAL SWITCH OVER WON’T EXCEED 2017-FG.

​According to The Vanguard Newspapers in Nigeria, the move from analogue to digital has been in progress since April 2016 for Nigeria.  The Federal Government launched the pilot phase in Jos, where the country’s first TV station was launched many years ago. The switchover from analogue to digital is as response to the International Broadcasting… Continue reading [TELEVISION]#ANALOGUE: DIGITAL SWITCH OVER WON’T EXCEED 2017-FG.

ADBUZZ · ANIMATION · BRANDS · COMICS · PROMO · TELEVISION

[GOOD NEWS]#HBO: FRAGGLE ROCK IS COMING BACK TO TV!

 Yes Fraggle Rock is coming back to TV! The children’s series, which aired on HBO in the 1980s (and some local Nigerian channels) will soon be available to watch again in digitally remastered form, as reports from reliable sources confirmed. The puppet show followed a bunch of Jim Henson-created characters and originally ran from 1983 to 1987. The Fraggles, Doozers… Continue reading [GOOD NEWS]#HBO: FRAGGLE ROCK IS COMING BACK TO TV!

AD FAILS · AD OBSERVER · AD WATCH · AD-WARS · ADBUZZ · ADVERTISING · BRAND JOURNALISM · BRAND WARS · BRANDS · BREAKING NEWS · CAMPAIGN · SOCIAL MEDIA · TELEVISION · WORLD POLITICS & REBRANDING

[WORLD POLITICS]#REBRANDING:DONALD TRUMP CUTS AD BUDGET, APOLOGIZES ON 2005 LEWD COMMENTS. TAKE A LOOK:

​Just weeks before Election Day, the Trump campaign has cancelled ad reservations in several crucial battleground states which includes North Carolina, Pennsylvania, Ohio, Iowa, Colorado, New Hampshire, Maine and Florida as confirmed by Kantar Media (an ad tracking firm). The news was first reported by the political unit at NBC. The breakdown of the cuts… Continue reading [WORLD POLITICS]#REBRANDING:DONALD TRUMP CUTS AD BUDGET, APOLOGIZES ON 2005 LEWD COMMENTS. TAKE A LOOK:

AD OBSERVER · AD WATCH · ADBUZZ · AGENCY NEWS · BRAND JOURNALISM · BRAND STORIES · BRANDS · RADIO BROADCASTING · SOCIAL MEDIA · TELEVISION · WORLD POLITICS & REBRANDING

[RADIO] #BROADCASTING: WE 106.3 FM SIGNS MOU WITH PREMIUM TIMES NEWSPAPER ON CONTENT SHARING.

Nigeria’s leading investigative daily, PREMIUM TIMES, on Thursday signed a deal with Abuja-based talk radio, WE FM 106.3, for collaboration on investigative reporting and amplification of contents. The collaboration has the primary objective of enhancing good governance in Nigeria, officials of the two organisations said at the corporate headquarters of PREMIUM TIMES in Abuja. The… Continue reading [RADIO] #BROADCASTING: WE 106.3 FM SIGNS MOU WITH PREMIUM TIMES NEWSPAPER ON CONTENT SHARING.

AD OBSERVER · AD OF THE WEEK · AD WATCH · ADBUZZ · ADVERTISING · ANIMATION · BILLBOARDS-OOH · BRANDS · COMICS · ENTERTAINMENT · MOVIES · TELEVISION

[MOVIES] #WOLVERINE3: LOGAN IS STARRING SIR PATRICK STEWART AS PROFESSOR X. TAKE A LOOK:

Probably our best movie poster yet; director James Mangold and Hugh Jackman have revealed this first look at Sir Patrick Stewart as an older Professor X in Logan , coming to theaters on March 3, 2017. Mister Sinister and his “Essex Corp” are confirmed to be the villain(s) of the film, with a number of… Continue reading [MOVIES] #WOLVERINE3: LOGAN IS STARRING SIR PATRICK STEWART AS PROFESSOR X. TAKE A LOOK:

AD OBSERVER · AD OF THE WEEK · AD WATCH · ADVERTISING · ANIMATION · BRAND ENDORSEMENTS · BRANDS · CAMPAIGN · GO GREEN · MUSIC · SOCIAL MEDIA · SPONSORED AD · TELEVISION · YOUTUBE

[AD OF THE WEEK] #MAKETHEFUTURE: BEST DAY OF MY LIFE BY SHELL FEATURING YEMI ALADE, JENNIFER HUDSON, STEVE AOKI, TAN WEI WEI, PIXIE LOT, LUAN SANTANA. WATCH AD:

Earlier this year Shell had debuted its #makethefuture campaign with a brilliant TV ad that featured a young technician making electricity from scrap metals and magnet. Few days ago, Yemi Alade was in Rio De Janeiro, Brazil with Geniuzz (her label mate) to deliver a memorable performance for Shell’s #MakeTheFuture campaign; as well as premiere… Continue reading [AD OF THE WEEK] #MAKETHEFUTURE: BEST DAY OF MY LIFE BY SHELL FEATURING YEMI ALADE, JENNIFER HUDSON, STEVE AOKI, TAN WEI WEI, PIXIE LOT, LUAN SANTANA. WATCH AD:

AD FAILS · AD OBSERVER · AD WATCH · ADBUZZ · ADVERTISING · BANNED AD · BILLBOARDS-OOH · BRAND ENDORSEMENTS · BRAND JOURNALISM · BRAND WARS · BRANDING · BRANDS · CAMPAIGN · ENTERTAINMENT · LUXURY BRANDS · MOVIES · POLICE & LAW ENFORCEMENT · SAY NO TO VIOLENCE · SMART KIDS · TELEVISION · TRENDS

[ENEWS] #BRANGELINA: BRANDS ARE EXPLOITING BRAD PITT AND ANGELINA JOLIE’S DIVORCE. CHECK PEOPLE’S REACTION:

Founded 22 January 1993 (23 years ago) Norwegian Air Shuttle, trading as Norwegian , is the third largest low-cost carrier in Europe, the second-largest airline in Scandinavia , and the ninth-largest airline in Europe in terms of passenger numbers. It offers a high-frequency domestic flight schedule within Scandinavia and Finland, and to business destinations such… Continue reading [ENEWS] #BRANGELINA: BRANDS ARE EXPLOITING BRAD PITT AND ANGELINA JOLIE’S DIVORCE. CHECK PEOPLE’S REACTION:

AD OBSERVER · AD OF THE WEEK · AD WATCH · ADBUZZ · ADVERTISING · AGENCY NEWS · BRAND ENDORSEMENTS · BRAND JOURNALISM · BRANDS · CAMPAIGN · EVENT · EXPERENTIAL & MARKETING · FMCG/PRODUCT PACKAGING · FOOD ART · LOCAL BRANDS · TELEVISION

[CAMPAIGN] #PECADOMO: PEAK MILK MOVES TO NEIGHBOURING MARKETS.

​Weeks after Nigeria’s premium dairy brand, Peak Milk began the Peak Can Do More “PECADOMO” awareness campaign, the crusade has been taken to no fewer than eight major markets within the Lagos metropolis in the south- west Nigeria. The PECADOMO campaign train began in Agege market in Lagos, on September the 8th, 2016, where consumers… Continue reading [CAMPAIGN] #PECADOMO: PEAK MILK MOVES TO NEIGHBOURING MARKETS.