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[COMMUNITY] #HEALTH: OGUN STATE SHUTS DOWN THREE HOSPITALS OVER INCESSANT MATERNAL DEATHS. READ:

              Governor Ibikunle Amosun ​The Ogun State Government says it has ordered the immediate closure of three hospitals for alleged quackery that led to the deaths of two pregnant women during delivery. In a statement from the Ministry of Health made available to correspondents yesterday, the Commissioner for Health,… Continue reading [COMMUNITY] #HEALTH: OGUN STATE SHUTS DOWN THREE HOSPITALS OVER INCESSANT MATERNAL DEATHS. READ:

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[AD FAILS] #DOINGADISICK: KIM KARDASHIAN, KYLIE JENNER GETS SLAMMED AGAIN ON FALSE INSTAGRAM ADVERTISEMENTS. READ:

Internet of things, digital age, verified Instagram and YouTube accounts; it sure takes more than all these to advertise and communicate brand positions and strategies professionally especially when it concerns medical care. Sometimes around June 2016, our favourite girl Naomi Campbell copied and pasted a whole digital marketing brief (from adidas) onto her Instagram page… Continue reading [AD FAILS] #DOINGADISICK: KIM KARDASHIAN, KYLIE JENNER GETS SLAMMED AGAIN ON FALSE INSTAGRAM ADVERTISEMENTS. READ:

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[BRANDS] #BIGPHARMA: PFIZER ACQUIRES BAMBOO THERAPEUTICS, PLANS TO EXPAND RESEARCH INTO GENE THERAPY FOR DUCHENNE MUSCULAR DYSTROPHY.

​Bamboo Therapeutics has been fully acquired by Pfizer, considerably expanding that company’s holdings in gene therapy. With the acquisition, Pfizer gains several potential therapeutic agents for rare diseases, including one for Duchenne muscular dystrophy (DMD), soon to enter clinical testing; and one Phase 1/2 clinical stage agent, a potential best-in-class recombinant Adeno-Associated Virus (rAAV) vector technology. It also now owns a fully… Continue reading [BRANDS] #BIGPHARMA: PFIZER ACQUIRES BAMBOO THERAPEUTICS, PLANS TO EXPAND RESEARCH INTO GENE THERAPY FOR DUCHENNE MUSCULAR DYSTROPHY.

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[CREATIVES HEALTH] #FORUM: NIH LAUNCHES FIRST ZIKA VIRUS VACCINES.

​The National Institutes of Health today announced the launch  of its first clinical trial of a Zika vaccine. The trial begins as the U.S. confronts its first Zika virus outbreak, centered in the Wynwood neighborhood of Miami, in which 15 people have been infected by local mosquitoes the latest being Anthony Moses Davis a.k.a Beenie… Continue reading [CREATIVES HEALTH] #FORUM: NIH LAUNCHES FIRST ZIKA VIRUS VACCINES.

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[TV COMMERCIAL] #ADOFTHEWEEK: DETTOL #IHAVEEVENTONE CHALLENGE ENDORSED BY DAKORE FOR RECKITTS BENCKISER NIGERIA. READ & WATCH AD:

This is out top advertisement of the week from Nigeria promoted by Reckitts BENCKISER Nigeria:- ​Participate in the #ihaveEvenTone Challenge, and you stand to win weekly airtime, mobile tabs and the grand prize of a Brand New Car! All you have to do, 1. Buy and use new Dettol eventone soap. 2. Take a picture… Continue reading [TV COMMERCIAL] #ADOFTHEWEEK: DETTOL #IHAVEEVENTONE CHALLENGE ENDORSED BY DAKORE FOR RECKITTS BENCKISER NIGERIA. READ & WATCH AD:

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[BREAKING NEWS!] #CREATIVESHEALTH: TRUVADA GETS APPROVED AS THE FIRST ANTIRETOVIRAL DRUG IN THE EU TODAY. READ:

​​The first drug designed to help prevent HIV transmission in people at high risk of infection has been approved for use in the European Union today. The European Medicines Agency (EMA) approved the use of the drug Truvada for pre-exposure prophylaxis, or PrEP, in combination with safer sex practices. The London-based agency said that PrEP… Continue reading [BREAKING NEWS!] #CREATIVESHEALTH: TRUVADA GETS APPROVED AS THE FIRST ANTIRETOVIRAL DRUG IN THE EU TODAY. READ:

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[CANNES LIONS 2016] #UPDATES: INSIGHT NIGERIA TALKS MARKETING AS McCANN, OTHERS TALK EMPATHY AND HEALTHCARE BRANDING IN CANNES.

In today’s society the way you look is just as important as how you feel. Consumers are increasingly looking to find ways to quantify every aspect of their well-being and everyday life. Insight Nigeria, a foremost leading integrated marketing communications agency blazed the trail at the 58th Cannes international festival of creativity presently ongoing in… Continue reading [CANNES LIONS 2016] #UPDATES: INSIGHT NIGERIA TALKS MARKETING AS McCANN, OTHERS TALK EMPATHY AND HEALTHCARE BRANDING IN CANNES.

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[CANNES LIONS] #2016: CANNES FESTIVAL GOES LIVE WITH SNASK. WATCH LIVE STREAM:

                Cannes lions 2016 To kickstart Cannes Lions 2016, Snask is talking about how to make enemies and gain fans. The lecture is based on their best selling book with the same title, Make Enemies & Gain Fans: based around the idea that it’s not enough for brands to have beliefs: they must stand up… Continue reading [CANNES LIONS] #2016: CANNES FESTIVAL GOES LIVE WITH SNASK. WATCH LIVE STREAM:

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[theBRANDRADIO] #HAPPYMOTHER’SDAY: WISHES TO OUR ARDENT READERS.

Motherly love is incomparable. Happy mother’s day to our ardent readers. We love you all. Photo credit: Yasa Antewa ©thebrandradio 2016. All rights reserved.