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[BRAND GENIUS]#DESIGNTHINKING: MICROSOFT SURFACE STUDIO LAUNCH MAY SNATCH THE CREATIVE COMMUNITY FROM APPLE iMAC; SETS UPGRADE TO MS PAINT 3D APP. READ REVIEW, WATCH AD:

Apple-style product-porn ads have become a marketing cliché, but this new video by Microsoft for its new Surface Studio all-in-one computer arguably out-Apples Apple and sets a ridiculously high new bar for the genre. Watch the introduction of Microsoft Surface Studio: At its Surface Event, Microsoft announced the much-anticipated desktop PC, dubbed Surface Studio. It’s… Continue reading [BRAND GENIUS]#DESIGNTHINKING: MICROSOFT SURFACE STUDIO LAUNCH MAY SNATCH THE CREATIVE COMMUNITY FROM APPLE iMAC; SETS UPGRADE TO MS PAINT 3D APP. READ REVIEW, WATCH AD:

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[BRAND]#ENDORSEMENT: MERCY AIGBE IS THE NEW FACE OF SLIMMING COFFEE.

Nollywood actor and producer, Mercy Aigbe took to instagram to share her excitement signing an endorsement deal with Shape You Slimming coffee as its Official Brand Ambassador. Signed Deal……Meet the Brand Ambassador of Shape you Slimming Coffee @shapeyouafrica . To God be the Glory! Brand Ambassador @shapeyouafrica ……Shape You Slimming Coffee! ……. I am so… Continue reading [BRAND]#ENDORSEMENT: MERCY AIGBE IS THE NEW FACE OF SLIMMING COFFEE.

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[BRANDWEEK]#REPORT: CADBURY LOSES INVESTORS AS STOCK PRICES PLUMMET.

​The equities market closed earlier this week on a negative note, as NSE ASI depreciated by 0.08% to close at 27,574.95basis points, compared with the 0.01% depreciation recorded previously. Its Year-to-Date (YTD) returns currently stands at -3.73%. Heavy losses recorded by  Cadbury Nigeria Plc and GlaxoSmithKline, GSK Plc – last week resulted in N91 billion… Continue reading [BRANDWEEK]#REPORT: CADBURY LOSES INVESTORS AS STOCK PRICES PLUMMET.

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[BRANDS]#FMCG: NIGERIAN BREWERIES LAUNCH “GO PLACES” A GLOBAL TALENT CAMPAIGN.

GO PLACES is a novel global Employee Value Proposition (EVP) campaign to support and inspire Heineken Operating Companies to strengthen talent attraction, engagement and development.  GO PLACES is aimed at attracting potential hires while simultaneously engaging current employees. It is about winning-in-talent and winning beyond talent.The campaign has two basic assets- The “Manifesto” and “The… Continue reading [BRANDS]#FMCG: NIGERIAN BREWERIES LAUNCH “GO PLACES” A GLOBAL TALENT CAMPAIGN.

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[BRAND]#ACTIVATION: IDL LAUNCHES REBRANDED EMPEROR AND EAGLE AROMATIC SCHNAPPS. 18+

​It was a grand affair as Intercontinental Distillers Limited , Nigeria’s leading indigenous distillery brand, unveiled the Emperor and Eagle brands of Aromatic Schnapps. Also, it was an occasion for the company to reward loyal distributors across Nigeria. The event which was held at Ikeja  Airport Hotel in lagos was anchored by ace comedian, Koffi. … Continue reading [BRAND]#ACTIVATION: IDL LAUNCHES REBRANDED EMPEROR AND EAGLE AROMATIC SCHNAPPS. 18+

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[BRANDS] #PHABLETS: SAMSUNG IS TEASING A NEW MOBILE PHONE WITH 6GIG RAM. CHECK OUT THE SPEC:

Enters; the Samsung Galaxy C9. ​Network: GSM/HSPA/LTE SIM: Dual Sim(Nano Sim/ Standby Sim) Display: 6.0 inch Super AMOLED capacitive touchscreen, 16M colours Resolution: 1080×1920 pixels(367 ppi pixel density) OS: Android 6.0 Marshmallow Chipset: Qualcomm MSM8976 Snapdragon 652 CPU: Octa-core (4×1.8 GHz Cortex-A72 & 4×1.4 GHz Cortex-A53) GPU : Adreno 510 Card slot: microSD, up to… Continue reading [BRANDS] #PHABLETS: SAMSUNG IS TEASING A NEW MOBILE PHONE WITH 6GIG RAM. CHECK OUT THE SPEC:

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[BREAKING!] #OOPS: SAMSUNG IS RECALLING ALL GALAXY 7 NOTES. FIND OUT WHY:

Shortly after a successful campaign at the Rio 2016 Olympics, Samsung is recalling millions of the new Galaxy Note 7 worldwide over battery problem. Reports have it that the devices can catch fire while charging. The Note 7 was unveiled just a month ago, and arch rival Apple (AAPL, Tech30) is expected toshow off its… Continue reading [BREAKING!] #OOPS: SAMSUNG IS RECALLING ALL GALAXY 7 NOTES. FIND OUT WHY:

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[WORLD POLITICS] #EXCERPTS: NIGERIA’S RECESSION, INNOSON JOB LAY-OFFS; THIS REUTERS’ REPORT SAYS IT ALL.

Few days ago Nigeria’s economic recession slidding to 2.06%  was announced however this deeper revelations by Reuters are shocking. Read: Credits: Uly Laessing via Reuters ​* Nigerian factories starved of importation. * Vehicle plant halted for lack of engines * Africa’s largest economy in first recession since 1991 * GDP contracts by 2.06 percent in… Continue reading [WORLD POLITICS] #EXCERPTS: NIGERIA’S RECESSION, INNOSON JOB LAY-OFFS; THIS REUTERS’ REPORT SAYS IT ALL.

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[BRANDWEEK REPORT]#BANKING: ALIKO DANGOTE LAUNCHES SUNTRUST BANK.

​SunTrust Bank is the first regional bank to receive a new license by the Central Bank of Nigeria (CBN) since 2001 and the first full-fledged financial technology bank in Nigeria.  The Bank is the first commercial bank that runs minimal branches and focuses on electronic channels by offering telephone, mobile and internet banking services. According… Continue reading [BRANDWEEK REPORT]#BANKING: ALIKO DANGOTE LAUNCHES SUNTRUST BANK.

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[AD OF THE WEEK] #TVC: FAIRY WASHING UP LIQUID FROM PROCTER & GAMBLE ENDORSED BY IRETI DOYLE. WATCH AD:

​Fairy, a brand of washing-up liquid launched 1950 and produced by Procter & Gamble at their West Thurrock factory (The London Plant), in England, is traditionally green, prompting the well-known advertising jingle “Now hands that do dishes can feel as soft as your face with mild green Fairy Liquid”. As of 2015 when the TV… Continue reading [AD OF THE WEEK] #TVC: FAIRY WASHING UP LIQUID FROM PROCTER & GAMBLE ENDORSED BY IRETI DOYLE. WATCH AD:

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[CONSUMER] #FORUM: NIGERIANS ARE NOT SATISFIED WITH GLOBACOM NETWORK. READ ARTICLE:

Earlier this year, Globacom communications network was announced to have acquired the largest internet subscription user base.  To add more value for their customers Glo introduced ‘data overload’ which was a bundle that comes with more data at a more cheaper price just to rival Airtel’s lavish data plan. However, we feel Glo may be… Continue reading [CONSUMER] #FORUM: NIGERIANS ARE NOT SATISFIED WITH GLOBACOM NETWORK. READ ARTICLE:

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[PHOTO STORIES] #SMARTKIDS: OBAMA SUPPORTS HIS DAUGHTER IN THE RESTAURANT WHERE SHE WORKS. TAKE A LOOK:

Following the recent viral video of Obama’s daughter smoking a stoner that surfaced online, Obama has visited the restaurant where his younger daughter is working. He decided to support her in doing some of her duties.  ©thebrandradio 2016. All rights reserved.