AD OBSERVER · AD WATCH · AGENCY NEWS · ARTICLES-EXCERPTS · AWARDS · BANKING · BRAND JOURNALISM · BRANDMEET UP · BRANDS · CONSUMER FORUM · DIGITAL MARKETING · PODCASTS · RADIO BROADCASTING · SAY NO TO VIOLENCE · theBRANDRADIO AWARDS · WORLD POLITICS & REBRANDING

[EXCLUSIVE] #BRANDMEETUP: CORPORATE SLAVERY IN GTBANK; INTERVIEW WITH AN EX STAFF. READ & DOWNLOAD AUDIO:

​GTBANK also known as Guaranty Trust Bank or GTB is one of Nigerian’s most celebrated multinational financial institution, that offers one of the fastest and safest Online/Internet Banking in the country.  Retail Banking, Corporate Banking, Investment Banking and Asset Management services are just part of the retinue in its bouquet. With over  231 branches, 17… Continue reading [EXCLUSIVE] #BRANDMEETUP: CORPORATE SLAVERY IN GTBANK; INTERVIEW WITH AN EX STAFF. READ & DOWNLOAD AUDIO:

AD WATCH · ADVERTISING · BRANDMEET UP · BRANDS · BREAKING NEWS · CANNES LIONS · COMMUNITY · CREATIVES' HEALTH FORUM · FMCG/PRODUCT PACKAGING · LOCAL BRANDS · TECHNOLOGY · TRENDS · TUNE IN: (COMING SOON) · UNITED NATIONS

[BREAKING NEWS!] #CREATIVESHEALTH: TRUVADA GETS APPROVED AS THE FIRST ANTIRETOVIRAL DRUG IN THE EU TODAY. READ:

​​The first drug designed to help prevent HIV transmission in people at high risk of infection has been approved for use in the European Union today. The European Medicines Agency (EMA) approved the use of the drug Truvada for pre-exposure prophylaxis, or PrEP, in combination with safer sex practices. The London-based agency said that PrEP… Continue reading [BREAKING NEWS!] #CREATIVESHEALTH: TRUVADA GETS APPROVED AS THE FIRST ANTIRETOVIRAL DRUG IN THE EU TODAY. READ:

AGENCY NEWS · BRAND ENDORSEMENTS · BRAND STORIES · BRANDMEET UP · BRANDS · PROMO · TRENDS

[BRANDS] #ENEWS: JESSE KING-BUGA CALLS ON NIGERIA’S CORPORATE ORGANIZATIONS TO LEND MORE SUPPORT TO THE MUSIC INDUSTRY.

Jesse king alias Buga, is one of the proponents of cultural African Music who says Nelson Mandela is a source of inspiration to him. In an interview with correspondents, Buga said his music is centred on promoting Africanness.  “It is purely afrocentric. We use Yoruba language as the driving platform, it is a feel good,… Continue reading [BRANDS] #ENEWS: JESSE KING-BUGA CALLS ON NIGERIA’S CORPORATE ORGANIZATIONS TO LEND MORE SUPPORT TO THE MUSIC INDUSTRY.

BANNED AD · BRAND STORIES · BRANDMEET UP · BRANDS · FASHION & COUTURE · SPORTS BRANDS · TRENDS · TUNE IN: (COMING SOON) · YOUTUBE

[SPORTS BRANDS] #SNEAKERS: THE BANNED AIR JORDAN 1 IN THIS NEW REDESIGN.TAKE A LOOK:

Jordan Brand has officially unveiled the next addition to Michael Jordan’s signature line, the Air Jordan 31. The sneaker draws on inspiration from the original Air Jordan 1, specifically the “Banned” Air Jordan 1 colorway from 1985. The kicks feature a lot of elements of the original Air Jordan, including a leather upper, and the… Continue reading [SPORTS BRANDS] #SNEAKERS: THE BANNED AIR JORDAN 1 IN THIS NEW REDESIGN.TAKE A LOOK:

AD OBSERVER · ADVERTISING · AGENCY NEWS · BRAND ENDORSEMENTS · BRAND JOURNALISM · BRANDMEET UP · BRANDS · CAMPAIGN · DIGITAL MARKETING · GADGETS & GIZMOS · TECHNOLOGY · TUNE IN: (COMING SOON) · VIDEO GAMES

[BRANDS] #ENDORSEMENT: McDONALD IS SPONSORING POKEMON GO LAUNCH IN JAPAN.READ:

​The fast-food chain’s Japanese business put a statement on its website confirming it would be a launch partner when the game arrives in Japan. No date for this has been set, but McDonald’s said it was expected “soon” and that developers were working “intensely” to prepare for the launch.  Reports had suggested the launch was… Continue reading [BRANDS] #ENDORSEMENT: McDONALD IS SPONSORING POKEMON GO LAUNCH IN JAPAN.READ:

AD FAILS · AD OBSERVER · ADBUZZ · ADVERTISING · AGENCY NEWS · BRAND ENDORSEMENTS · BRAND WARS · BRANDMEET UP · BRANDS · BRANDWEEK REPORT · CAMPAIGN · FINES & VIOLATIONS · TELECOMMS · TUNE IN: (COMING SOON)

[BRANDWEEK] #BUSINESSREPORT: MTN RECORDS MASSIVE LOSS AFTER NCC FINE. READ:

​MTN Group Ltd. fell in Johannesburg trading as Africa’s largest mobile-phone company after reporting a first-half year loss after agreeing to pay fines levied against it following the violation of the sim registration deadline given by the Nigerian Federal Government last November. The shares dropped 2.5 percent to 138.13 rand by 11:25 a.m., after earlier… Continue reading [BRANDWEEK] #BUSINESSREPORT: MTN RECORDS MASSIVE LOSS AFTER NCC FINE. READ:

BILLBOARDS-OOH · BRANDMEET UP · BRANDS · CARTOONS · COMICS · GADGETS & GIZMOS · GOOGLE · SOCIAL MEDIA · TECHNOLOGY · TRENDS · VIRAL VIDEOS

[COMMUNITY] #VIRALSTUFFS: THIS POKEMONGO CAVEAT ON THIS MAN’S PROPERTY WOULD MAKE THE HITLER IN YOU LAUGH. TAKE A LOOK:

This was purpotedly shared on Facebook by Michael Weinzettl of Lürzer’s Archives via Jason Mashak’s page. We couldn’t help but share this hilarious Caveat in a man’s garden. Please laugh it off gently! ©thebrandradio 2016. All rights reserved.

AD OBSERVER · AD WATCH · ADVERTISING · AGENCY NEWS · BRANDMEET UP · BRANDS · CAMPAIGN · CANNES LIONS · DIGITAL MARKETING · EXPERENTIAL & MARKETING · UNITED NATIONS

[ADVERTISING] #PITCH: NOAH’S ARK HAS WON HERITAGE BANK’S CREATIVES ACCOUNT DEAL.

Lanre Adisa’s Noah’s Ark has won Advertising contracts of Heritage Bank Nigeria in a keenly contested Marketing communications pitch which saw the likes of DDB Lagos, SO&U, Centrespread, Prima Garnet Africa, Brandzone Consulting, The Think Shop, Hormonee etc scrambling for the account. It is not clear how much the account was worth as at the… Continue reading [ADVERTISING] #PITCH: NOAH’S ARK HAS WON HERITAGE BANK’S CREATIVES ACCOUNT DEAL.

AD OBSERVER · AD WATCH · ADVERTISING · AGENCY NEWS · BRAND ENDORSEMENTS · BRANDMEET UP · BRANDS · CAMPAIGN · SPORTS BRANDS

[BRAND ENDORSEMENTS]#SPORTS: MULTICHOICE DSTV SIGNS ODION IGHALO.

​Leading video entertainment company, MultiChoice Nigeria, has announced Super Eagles and Watford football club striker, Odion Jude Ighalo as brand ambassador for MultiChoice. The endorsement deal was signed recently at the MultiChoice head office in Victoria Island. Ighalo will feature in a soon to be launched DStv campaign which includes TV, Out-of-home, digital, radio and… Continue reading [BRAND ENDORSEMENTS]#SPORTS: MULTICHOICE DSTV SIGNS ODION IGHALO.

ADVERTISING · AGENCY NEWS · BRAND GENIUS (DESIGN THINKING) · BRANDING · BRANDMEET UP · BRANDS · COPYWRITING & STORYTELLING · DIGITAL ARTS & GRAPHIC DESIGN · DIGITAL MARKETING · EXPERENTIAL & MARKETING · FEATURED AD · PHOTOSHOP · PROMO · PUBLIC SERVICE ANNOUNCEMENT · SOCIAL MEDIA · SPONSORED AD

[SPONSORED POST] #AD: ORANGE ACADEMY IDEA SCHOOL HOLDS TOMORROW SATURDAY JULY 16, 2016. TICKETS FREE:

Orange Academy, Africa’s first school of practical Branding and Advertising has announced its IDEA School holding tomorrow at Nos. 3b Adesoye Street, Mende Maryland, Lagos. “ATTENDANCE IS FREE.” The Idea School is a one day primer course introducing creatives and aspiring creatives to the vast opportunities they are exposed to in the world of Brands… Continue reading [SPONSORED POST] #AD: ORANGE ACADEMY IDEA SCHOOL HOLDS TOMORROW SATURDAY JULY 16, 2016. TICKETS FREE:

AD OBSERVER · AD WATCH · BRAND GENIUS (DESIGN THINKING) · BRAND JOURNALISM · BRAND STORIES · BRANDMEET UP · BRANDS · FMCG/PRODUCT PACKAGING · LUXURY BRANDS · TECHNOLOGY · TRENDS · TUNE IN: (COMING SOON)

[LUXURY BRANDS] #AUTOMOBILE: PORSCHE INDIA DIRECTOR SAYS HE STARTED HIS CAREER AS A DOOR-TO-DOOR SALESMAN. READ EXCERPTS:

When Pavan Shetty completed his bachelor’s degree in Commerce in the late 1990s, he was faced with a difficult personal challenge. He had to nurse a close family member for a prolonged illness. This meant full-time attention at home and not much time for further studies or to look for a job. A year went… Continue reading [LUXURY BRANDS] #AUTOMOBILE: PORSCHE INDIA DIRECTOR SAYS HE STARTED HIS CAREER AS A DOOR-TO-DOOR SALESMAN. READ EXCERPTS: