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[BRANDS]#ENDORSEMENTS: ZAYN MALIK IS COLLABORATING WITH VERSACE; GIGI HADID TO MODEL THEIR CLOTHING LINE.

Donatella Versace announced online that the iconic Medusa Brand will be collaborating on a collection for Versus Versace, the high-fashion house’s sibling brand. The former one Direction singer had released a line of merch at ZaynMalikStore.com earlier this year.

 Zayn Malik will also be the face of ZAYN x VERSUS Malik, which will be available in Spring 2017. Donatella Versace explained that she got to know the musician when the two started dating.

He impressed me very much,” Versace told The New York Times . “He was so mature, so thoughtful, treated her like such a gentleman. They are very nice young people, a lovely couple, in fact. And then he told me how much he loved fashion. It was then I knew he was the right face for what I had in mind.”

Hadid and Malik at the Versus Versace show during London Fashion Week on Sept. 17, 2016. Credits: Darren Gerrish, WireImage

Versace also said teaming with Zayn was one way to reach his followers, which tally to more than 15 million on Instagram and more than 20 million on Twitter. Malik who wore metal arms by Versace to this year’s Met Gala, expressed his excitement about the opportunity in an email to The New York Times, sharing he’s “always wanted to design clothes.”

“I like to learn about things I’m interested in,” he wrote, “and I enjoy being around creative people so I think it will be cool.”

Compiled & Edited by: Jimmy Adesanya

©thebrandradio 2016. All rights reserved.

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