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[SPORTS]#ENDORSEMENT: NIGERIAN PREMIERSHIP FOOTBALL LEAGUE FINALLY BAGS NBL STAR LAGER BEER SPONSORSHIP DEAL.

Star Lager boost Nigeria league profile with sponsorship deal. The Nigerian Professional Football League, run by the League Management Company, is starting to hold down its place as a veritable avenue for Nigeria’s teeming football fans that enjoy their game with all its entertainment and drama. An average of 8000 fans attended games in the… Continue reading [SPORTS]#ENDORSEMENT: NIGERIAN PREMIERSHIP FOOTBALL LEAGUE FINALLY BAGS NBL STAR LAGER BEER SPONSORSHIP DEAL.

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[BRANDWEEK REPORT]#BANKING: ALIKO DANGOTE LAUNCHES SUNTRUST BANK.

​SunTrust Bank is the first regional bank to receive a new license by the Central Bank of Nigeria (CBN) since 2001 and the first full-fledged financial technology bank in Nigeria.  The Bank is the first commercial bank that runs minimal branches and focuses on electronic channels by offering telephone, mobile and internet banking services. According… Continue reading [BRANDWEEK REPORT]#BANKING: ALIKO DANGOTE LAUNCHES SUNTRUST BANK.

AGENCY NEWS · ANNIVERSARIES · BRANDING · BRANDS · LOCAL BRANDS · PROMO · SPONSORED AD · TELEVISION

[ANNIVERSARIES]#PAYTV: GOTV SLASHES SUBSCRIPTION FEES, UNVEILS NEW PACKAGE AND IDENTITY.

​As the economy downturn bites harder GOtv on Tuesday 23 August, unveiled a new package called GOtv Lite and a brand new identity. The pay TV said the move is also part of effort to mark it’s fifth year anniversary. The new look of the digital terrestrial pay-TV brand is more vibrant and it captures… Continue reading [ANNIVERSARIES]#PAYTV: GOTV SLASHES SUBSCRIPTION FEES, UNVEILS NEW PACKAGE AND IDENTITY.

AD FRAUDS · AD WATCH · AGENCY NEWS · BRAND WARS · BRANDING · BRANDS · FAKE-COUNTERFEIT · FMCG/PRODUCT PACKAGING · TRENDS

[PRODUCTS-FMCG] #COUNTERFEITS: NAFDAC WARNS ABOUT FAKE ALCOHOLIC BEVERAGES CIRCULATING NIGERIAN MARKETS.

​The National Agency for Foods and Drugs Administration and Control (NAFDAC) has alerted Nigerians of the prevalence of fake alcoholic drinks, especially dry gin, in the nation’s markets. Dr Abubakar Jimoh, its Director, Special Duties, told the News Agency of Nigeria (NAN) in Jos on yesterday  that the agency  had  continued  to  advise consumers of… Continue reading [PRODUCTS-FMCG] #COUNTERFEITS: NAFDAC WARNS ABOUT FAKE ALCOHOLIC BEVERAGES CIRCULATING NIGERIAN MARKETS.

AD FAILS · AD FRAUDS · AD OBSERVER · ADVERTISING · BANNED AD · BRAND ENDORSEMENTS · BRAND WARS · BRANDING · BRANDS · CREATIVES' HEALTH FORUM · OOPS! · SOCIAL MEDIA · SPONSORED AD · TRENDS

[AD FAILS] #DOINGADISICK: KIM KARDASHIAN, KYLIE JENNER GETS SLAMMED AGAIN ON FALSE INSTAGRAM ADVERTISEMENTS. READ:

Internet of things, digital age, verified Instagram and YouTube accounts; it sure takes more than all these to advertise and communicate brand positions and strategies professionally especially when it concerns medical care. Sometimes around June 2016, our favourite girl Naomi Campbell copied and pasted a whole digital marketing brief (from adidas) onto her Instagram page… Continue reading [AD FAILS] #DOINGADISICK: KIM KARDASHIAN, KYLIE JENNER GETS SLAMMED AGAIN ON FALSE INSTAGRAM ADVERTISEMENTS. READ:

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[BANNED AD]#MARVEL: LADBROKES IRON MAN EMAIL MARKETING GETS THE HAMMER.

ENGLAND: ​The Advertising Standards Authority [ASA] has chastised Ladbrokes after the gambling giant used a popular superhero in one of its ads. An email ad from Ladbrokes featuring Marvel superhero Iron Man has been banned after the campaign was deemed “likely to be of particular appeal to children or young people.” Promoting an offer for Ladbrokescasino… Continue reading [BANNED AD]#MARVEL: LADBROKES IRON MAN EMAIL MARKETING GETS THE HAMMER.

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[GO GREEN] #BIOGAS: SILPHIE MAY SURPASS MAIZE AND SUGAR CANE AS WORLD’S NEW BIO-FUEL. READ MORE:

​Silphie, a giant form of the flowering daisy plant that can grow 10 feet high may become the favored fuel of Germany’s biogas industry.                   Silphie Perfoliatum The plant with small yellow flowers whose Latin name is Silphium Perfoliatum is known as Silphie in German. It’s sometimes called… Continue reading [GO GREEN] #BIOGAS: SILPHIE MAY SURPASS MAIZE AND SUGAR CANE AS WORLD’S NEW BIO-FUEL. READ MORE: