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[BREAKING ADNEWS]#SUGARTAX: COCA-COLA ANNOUNCES A £10M CAMPAIGN FOR COKE ZERO. 

​Barely weeks after Pepsico announced its bringing back Crystal Pepsi in the United States and Canada, Coke has launched the biggest  campaign in a decade for Coca-Cola Zero Sugar Watch Ad here: The £10m campaign includes a 30seconds TV spot, airing from Thursday 7 July, which drives home the message that the product “Tastes more… Continue reading [BREAKING ADNEWS]#SUGARTAX: COCA-COLA ANNOUNCES A £10M CAMPAIGN FOR COKE ZERO. 

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[TRENDING] #MUSIC: SHABBA (CLEAN)-WIZKID FT TREY SONGZ & FRENCH MONTANA PLUS INSTRUMENTAL. DOWNLOAD MP3:

Disturbing New York after teaming up with drake and tinie tempah; Wizkid doesn’t look like who is running out of steam yet as he hops on this trap beat served by MikeWillMadeIT. As we’ve promised our fans with fresh clean cuts, here is the Brand Radio EDIT VERSION for the mature minds and Radio deejays.… Continue reading [TRENDING] #MUSIC: SHABBA (CLEAN)-WIZKID FT TREY SONGZ & FRENCH MONTANA PLUS INSTRUMENTAL. DOWNLOAD MP3:

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[DIGITAL MARKETING] #ACCOUNTS: PUBLICIS JUST GOT HIRED BY WECHAT-TENCENT IN CHINA.

Sources have confirmed that Tencent, the Chinese mobile-marketing powerhouse has inked a global deal with Publicis Groupe. Tencent owns the hugely popular messaging app WeChat (760 million monthly users) and digital platform QQ (860 million users). Roughly 75 to 80 percent of Tencent platforms’ usage is via mobile devices. Publicis appears to become the first… Continue reading [DIGITAL MARKETING] #ACCOUNTS: PUBLICIS JUST GOT HIRED BY WECHAT-TENCENT IN CHINA.

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[DIGITAL MARKETING] #TIPS: ANATOMY OF A PERFECT MOBILE APP INSTALL AD

Apps fail for many reasons (the app has bugs, lacks a good idea, has a bad team) but one of the most common ones is that it doesn’t attract enough users to ever gain traction. The “build it and they will come” theory is exactly that – a theory. An app that doesn’t invest in… Continue reading [DIGITAL MARKETING] #TIPS: ANATOMY OF A PERFECT MOBILE APP INSTALL AD

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[COPY A-C-T-S] #BEERBELLY: JOE LA POMPE REVEALS THE ORIGINAL SOURCE OF INSPIRATION FOR THE VIRAL GERMAN BEER BELLY AD. TAKE A LOOK.

Ad Police and father of Advertising Espionage Joe La Pompe took to his website to reveal the real source where Jon Von Matt lifted their Beer belly idea that won a silver for Bergededoff bier at the just concluded Cannes Lions festival 2016 from. Original print Ad for Akzia anti-drinking campaign– 2011 by M&C Saatchi (Moscow-Russia).… Continue reading [COPY A-C-T-S] #BEERBELLY: JOE LA POMPE REVEALS THE ORIGINAL SOURCE OF INSPIRATION FOR THE VIRAL GERMAN BEER BELLY AD. TAKE A LOOK.