AD FAILS · ADVERTISING · AGENCY NEWS · BRANDS · OOPS!

[OOPS!] #ADFAIL: MTN, FIRST BANK MISTAKENLY USES SAME STOCK IMAGE IN FATHER’S DAY PRINT AD.

Yesterday was father’s day and it was celebrated all over the world. But some agency creative’s probably wanted to start their weekends early by taking the short route to ad creation.

MTN Nigeria; as if this communication Giant hasn’t had enough published a print ad on father’s day with a stock photo of a dad cuddling a baby.

image

Oops! Same appeared on First bank’s published print ad in the dailies.

We use to know DDB handle(s) Marketing communications for the telecomms giants and House of Kaizen had handled stuff for First bank Nigeria. But as at the time this outrageous clash of idea was published , we are still not sure which culprit agencies are responsible for this misdemeanor.

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Adobserver-Jimmy Adesanya

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