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[FILM MAKING] #VIDEOCAMERAS: PANAVISION JUST BUILT AN 8K RAW DXL CINEMA CAMERA.

Panavision, Light Iron, and RED have joined forces to create the Optimus Prime of all video cameras. The Panavision Millennium Digital XL 8K cinema camera is Panavision’s official entry into the high-end large format cinema camera ring, and damn this sucker packs some punch! While Panavision focused on the optics, Light Iron took care of… Continue reading [FILM MAKING] #VIDEOCAMERAS: PANAVISION JUST BUILT AN 8K RAW DXL CINEMA CAMERA.

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[BREAKING] #ADNEWS: FORMER PEPSI EXEC ROGER ENRICO IS DEAD.

Roger Enrico, who led Pepsi through the high-stakes “Cola Wars” of the 1980s, has died.          Roger Enrico PepsiCo. Although known for his lengthy career with PepsiCo, where he inked a sponsorship deal with pop icon Michael Jackson during his time as U.S. CEO, Enrico also served as board chairman of motion pictures studio DreamWorks.… Continue reading [BREAKING] #ADNEWS: FORMER PEPSI EXEC ROGER ENRICO IS DEAD.

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[ADFACTS] #TBT: DID YOU KNOW PUSHA ‘T’ WROTE McDONALD’S I’M LOVING IT JINGLE? READ:

  Photo-Credits: Pusha T (Miss Info) Circa 2002-2003, as an enterprising Redditer pointed out, longtime hip-hop exec Steve Stoute had recently launched his own ad agency, Translation (as in translating hip-hop culture for mainstream America) and one of his first major clients is McDonald’s. The global burger giant wants to update its image, get younger,… Continue reading [ADFACTS] #TBT: DID YOU KNOW PUSHA ‘T’ WROTE McDONALD’S I’M LOVING IT JINGLE? READ: