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[BRAND JOURNALISM] PROMASIDOR ANNOUNCES ENTRY SUBMISSIONS FOR 2016 QUILL AWARDS.

Submission of entries has commenced for the 2015 / 2016 edition of the annual Promasidor Quill Awards.

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Journalists across the country can send in entries to their relevant works for any of the seven award categories.

The entries must be stories done between May 1, 2015 and April 14, 2016.
This was made known on Thursday, January 14 at a media briefing held at the company’s corporate office in Isolo, Lagos by the Managing Director of Promasidor, Mr. Olivier Thiry. “This year, we have merged the ‘best report on children’ and ‘best report on nutrition’ categories into one. Also, a new category called ‘online reporter of the year’ has been introduced. The new category was introduced due to the steady rise of the new media”, he said.
Other categories open for entries are ‘education reporter of the year’, ‘best CSR and industry reporter of the year’, ‘future writer of the year’, ‘best photo story of the year’ and ‘brand advocate of the year’. Besides, the winner of the ‘best photo story of the year’ would get a high-end camera; other winners of the various categories would go home with iPads and supplies of Promasidor products.

Furthermore, the overall winner of all the categories will be sent on an all-expense paid four-week certificate course in Journalism at Thompson Foundation in London as well as a one-week work placement in a prominent British news organisation.
Last year’s overall winner of the award, Mr. Taiwo Alimi of The Nation newspaper, has since attended the course. He won the grand prize for his story ‘Where the blind dare to dream’ about Bethesda Home of the Blind (BHB), a non-governmental facility which houses and trains 72 visually-impaired young Nigerians run by one Mrs. Chioma Ohakwe. According to Mr. Andrew Enahoro, Promasidor’s Head, Legal / Public Relations, that story generated public and governmental interest. “After Alimi published that story, Sen. Oluremi Tinubu and some of her friends visited that facility and are currently sponsoring 21 young people from there to further their studies in the University of Lagos. This goes to show that it is not just about doing a good story but also one that interests people”, he said. Enahoro also emphasized that awards for all the categories would be based on creativity, accuracy of facts, educational value, depth of research and analysis, quality of information and newsworthiness.
Since its inception, the Quill Awards has witnessed a steady rise in the number of entries received – from over 100 in the first edition to about 400 last year.

Source: promasidor via marketing edge.

Posted by: ©thebrandradio 2016. All rights reserved.

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