BRAND STORIES · BRAND WARS · BRANDS · PATENTS-COPYRIGHTS INFRINGEMENT · TECHNOLOGY · TELECOMMS

[BRAND WARS] APPLE VS SAMSUNG; WOULD SAMSUNG END UP LIKE NOKIA? READ THIS:

             Image credit: thebrandradio Samsung is undoubtedly not having a ball for 2015. In a market where innovation drives everything, it only makes a Brand’s predicaments worse if plagiarism isn’t an ethic worth regarding in the Brand’s policies. Apple and Samsung are known to be sworn enemies when it comes to patents and innovations. The… Continue reading [BRAND WARS] APPLE VS SAMSUNG; WOULD SAMSUNG END UP LIKE NOKIA? READ THIS:

BRANDMEET UP · WORLD POLITICS & REBRANDING

[#COP21] ZAMBIA’S $190M BIO-FUEL REFINERY.

Barely months after Mexico completed its solar plant (the world’s biggest), Zambian President, Edgar Lungu, has on Friday launched the construction of the 190 million-dollar plant. He said in Lusaka that the refinery expected to start production in 2016, would cater for 20 per cent of the country’s petroleum requirements. Lungu said the project, being… Continue reading [#COP21] ZAMBIA’S $190M BIO-FUEL REFINERY.

AUTO-MOTORING (NEWS) · BRANDS

[AUTOBRANDS] STALLION MOTORS NIGERIA WINS NISSAN GLOBAL SALES AWARDS AS ELIZADE PLANS ASSEMBLAGE OF TOYOTA AND JAC TRUCKS IN NIGERIA COME 2016.

A subsidiary of the Stallion Group, Stallion Nissan Motors Nigeria (NMN), has been conferred with the 2015 Global Sales Award by Nissan Motor Corporation, Japan, in recognition of its sales contribution and customer service performance in 2014. During a brief ceremony to present the award to Stallion NMN, Nissan’s managing director for South Africa operations,… Continue reading [AUTOBRANDS] STALLION MOTORS NIGERIA WINS NISSAN GLOBAL SALES AWARDS AS ELIZADE PLANS ASSEMBLAGE OF TOYOTA AND JAC TRUCKS IN NIGERIA COME 2016.

BRANDS · TECHNOLOGY

[R.I.P] SORRY NOT SORRY MOZILLA FIREFOX STILL ALIVE AND KICKING.

Five years ago Steve Jobs may have been right on his quote that Adobe Flash never stood a chance of surviving in the same world as HTML5. A couple of weeks back it was reported that Mozilla was pulling the plug on Firefox OS and adobe was laying Adobe flash to rest to be replaced totally… Continue reading [R.I.P] SORRY NOT SORRY MOZILLA FIREFOX STILL ALIVE AND KICKING.

BRANDS · SPORTS BRANDS · WORD PORN

[WORD PORN] WTF, WORLD TAEKWONDO FEDERATION WANTS TO REBRAND ITS ACRONYM.

    Chungwon Chow, president of WTF. The World Federation (WTF) yesterday says the body is planning to rebrand its name as World Taekwondo’ for marketing purposes. According to sources, an online portal, the decision comes as part of the regulatory body’s new five-point development roadmap, to reposition taekwondo events, raise the profile and create awareness… Continue reading [WORD PORN] WTF, WORLD TAEKWONDO FEDERATION WANTS TO REBRAND ITS ACRONYM.

BRAND ENDORSEMENTS · BRANDS · LUXURY BRANDS · MOVIES · TELEVISION

[ENDORSEMENTS] KUNLE AFOLAYAN IS NOW PEUGEOT 508 BRAND AMBASSADOR. PHOTOS:

Mr Afolayan a veteran Nigerian actor and the producer of the block burster independence movie “October 1st” took to his social media to announce his end of year wrapper endorsement for the Peugeot 508 emotion.           Peugeot 508 emotion The Peugeot 508, a large family car launched in 2010 by French automaker Peugeot , and… Continue reading [ENDORSEMENTS] KUNLE AFOLAYAN IS NOW PEUGEOT 508 BRAND AMBASSADOR. PHOTOS:

BRAND WARS · BRANDS · PATENTS-COPYRIGHTS INFRINGEMENT

[BRAND WARS] GILLETTE SUES DOLLAR SHAVE CLUB.

Gillette claims that the Dollar Shave Club is stealing their catch-phrase “the Best a Man Can Get”. Dollar Shave Club has been nipping at Gillette’s loyal customers since it launched in 2011. Gillette isn’t a fan of the brand, for obvious reasons, and has filed suit in federal court claiming its online competitor has infringed… Continue reading [BRAND WARS] GILLETTE SUES DOLLAR SHAVE CLUB.

ADVERTISING · AGENCY NEWS · BRANDMEET UP · BRANDS · EXPERENTIAL & MARKETING · FMCG/PRODUCT PACKAGING

[HAPPY BIRTHDAY] JOHN AKUWUDIKE OF 141 WORLDWIDE ADDS ANOTHER YEAR.

The Brand Radio blog celebrates Mr John Akuwudike (Business Director @ 141 Worldwide) and the creative brain behind all Benson and Hedges / Dunhill brands. God bless you, your family and your immense work/contribution to the advertising industry. From all of us at theBRANDRADIO BLOG. Sponsored by: ©thebrandradio 2015

Uncategorized

[ADVERTISING] THIS AUSTRALIAN #STONERSLOTH ANTI-MARIJUANA AD JUST WENT VIRAL.

The errant anti-marijuana campaign Stoner Sloth has gone viral, albeit not in the fashion that Australian government authorities wanted it to; (after being relentlessly mocked online). If only the creator had performed a quick online search, it would have revealed Stoner Sloth is the name of a marijuana store in the U.S. state of Colorado… Continue reading [ADVERTISING] THIS AUSTRALIAN #STONERSLOTH ANTI-MARIJUANA AD JUST WENT VIRAL.

AD-WARS · BRAND WARS · BRANDS · EXPERENTIAL & MARKETING · SPORTS BRANDS

[BRAND WARS-FMCG:] PEPSI CASHES OUT ON COCA-COLA PLANS TO LAUNCH GATORADE AS COCA-COLA DECLARES LOSS.

             Credits: 2fun2fun.com Pepsi is going to launch an organic Gatorade, as the company increasingly looks outside of the soda industry for growth. Al Carey, the CEO of PepsiCo Americas Beverages, said that the company would debut an organic version of the sports drink in 2016. Pepsi Gatorade G2 an isotonic sports drink. The company… Continue reading [BRAND WARS-FMCG:] PEPSI CASHES OUT ON COCA-COLA PLANS TO LAUNCH GATORADE AS COCA-COLA DECLARES LOSS.