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[BRAND GENIUS] THIS YOUNG ENTERPRENEUR TURNED DOWN GILLETE’S HALF A $BILLION OFFER TO BUY OUT HIS START-UP SHAVING PRODUCTS COMPANY.

Tristan Walker , age 31, Stanford MBA, turns down a half billion dollar buyout offer from Schick®, Gillette®, and Proctor&Gamble® to keep his black men’s skin care and grooming line BEVEL®.

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At 18, Tristan Walker had never even heard of Silicon Valley. By the time he turned 30, the New York City-native could boast of successful stints at cornerstones like Twitter, Foursquare, and as an entrepreneur in residence with the legendary venture capital firm Andreessen Horowitz. It was there, after working alongside some of the brightest minds in American business, that he hatched a plan to launch his first (and if you ask him, his last) venture: Walker and Company, a health and beauty company for people of color.
Walker’s reasoning is straightforward: African Americans are underrepresented in both Silicon Valley and in the health and beauty industry, which begets a massive opportunity to solve some pretty vexing problems. Its first product is Bevel, a shaving system specially designed for African-American males and others with coarse hair. But if you ask him, it’s just the beginning of a roadmap that stretches more than a century.

Compiled, edited and posted by: Jimmyadesanya (Facebook.com/LinkedIn)
@djshyluckjimmy (twitter/Snapchat)

Posted by: thebrandradioblog.

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